Introduction
At Apex Painting, we respect your privacy and are committed to handling your personal information responsibly. This policy explains what data we collect when you visit our website, how we use it, and what rights you have over your information. Please read it carefully.
Information we collect
We collect two broad categories of information:
- Usage data: When you browse our site, our analytics tools automatically collect information such as your IP address (in anonymised form), browser type, operating system, referring URLs, pages visited and time spent on each page.
- Contact information: If you choose to contact us by email, we receive your email address and any other details you include in your message.
How we use your information
We use the information we collect to:
- Understand how visitors use our site and improve our content across areas such as House Painting, Commercial Painting, Home Improvement, Colour & Design and Property Care.
- Respond to enquiries, feedback or corrections you send us.
- Monitor site performance and fix technical issues.
- Maintain the security and integrity of our website.
Analytics
We use a third-party analytics service (such as Google Analytics or a privacy-focused alternative) to help us understand visitor behaviour. This service may set cookies on your device and transfer anonymised usage data to its servers. We do not use this data to identify you personally. You can opt out of analytics tracking by adjusting your browser settings or using your browser's do-not-track feature.
Cookies
Our site uses cookies to support core functionality and analytics. For full details on the types of cookies we use and how to manage them, please refer to our Cookies policy, which is available in the footer of this site.
Sharing your information
We do not sell, rent or trade your personal information to third parties. We may share anonymised, aggregated usage statistics with analytics providers solely for the purpose of improving our website. If we are ever required to disclose information by law, we will comply with that obligation.
Data retention
Contact enquiries received by email are retained only as long as necessary to resolve the matter and are then deleted. Anonymised analytics data may be retained for up to 26 months to allow us to identify long-term trends in site usage, after which it is deleted or further anonymised.
Your rights
You have the right to request access to any personal information we hold about you, to ask us to correct inaccurate data, and to ask us to delete your data where we have no lawful reason to retain it. To exercise any of these rights, please contact us via the Contact us page in the footer.
Children's privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has submitted personal information to us, please contact us and we will promptly delete it.
Changes to this policy
We may update this privacy policy from time to time to reflect changes in our practices or for other operational reasons. We will post the updated policy on this page with a revised date. We encourage you to review this page periodically.
Last updated: July 9, 2026